The major popularizer of the misleading term binge to refer to the consumption of five drinks (four for a woman) which may have occurred over the period of an entire day and evening, Henry Wechsler, has now acknowledged publicly that his definition of binging doesn't require that the "binger" be intoxicated.
Traditionally and medically, the term binge refers to a period of intoxication lasting at least two days during which time the binger drops out of usual life activities and responsibilities. It's associated with alcohol addiction and serious drinking problems. A binge without intoxication is nonsensical.
Using the term binge to refer to sober behavior is deceptive and misleading, at best. Many leading researchers, as well as a coalition of 21 higher education associations, has called for an end to the incorrect use of this emotion-laden term.
http://www2.potsdam.edu/hansondj/InTheNews/BingeDrinking/1040072903.html
Thursday, March 12, 2009
JavaDesign
According to the last poll we did with the class.....the name of our advertising team is
JAVADESIGN
Let's use this with a design in anything we do.....David and Al, you are in charge of making sure of this...
JAVADESIGN
Let's use this with a design in anything we do.....David and Al, you are in charge of making sure of this...
Good News! We have some funding
The following message was sent to tus yesterday by Dr. Duane Gardiner.
WE HAVE SOME FUNDING.....THE TRIP IS ON!
Dr. Flores,
Although some of the normal QEP requirements were not met in your proposal for COMM 4306/COMJ 5303, we will be able to offer some funding in support of your project. You are awarded $2500 for undergraduate student travel to the American Advertising Federation competition in April 2009. The QEP cannot support graduate student activities. Please confer with our travel office to ensure that all travel requirements are satisfied. The account to use for travel expenses is 218080, Student Engagement.
Best wishes for a successful engagement activity.
Duane
Duane T. Gardiner
Interim Associate Vice President for Academic Affairs
College Hall 250, MSC 102
Texas A&M University Kingsville
Kingsville, Texas 78363
office: 361-593-3098 cell: 361-219-8681
WE HAVE SOME FUNDING.....THE TRIP IS ON!
Dr. Flores,
Although some of the normal QEP requirements were not met in your proposal for COMM 4306/COMJ 5303, we will be able to offer some funding in support of your project. You are awarded $2500 for undergraduate student travel to the American Advertising Federation competition in April 2009. The QEP cannot support graduate student activities. Please confer with our travel office to ensure that all travel requirements are satisfied. The account to use for travel expenses is 218080, Student Engagement.
Best wishes for a successful engagement activity.
Duane
Duane T. Gardiner
Interim Associate Vice President for Academic Affairs
College Hall 250, MSC 102
Texas A&M University Kingsville
Kingsville, Texas 78363
office: 361-593-3098 cell: 361-219-8681
Tuesday, March 10, 2009
Workday Thursday March 12 (at night)
The class will meet Thursday, March 12, at night until ???? p.m. to work on the Project Plan Book. David Brott will be in charge of the gathering. Please make plans to attend and spend as much time as possible to organize the Plan Book. The book must be "mailed" to Washington, D.C., by March 26 so that it can get there by March 31. This is very important. Please call Todd Lucas or Dr. Manuel Flores if you have any questions.
AAF Deadlines Approaching
As we approach spring break it is essential that we know our deadlines.....Here are some dates for us to remember...
*Friday, March 13 - Team roster is due at national, 5 p.m. Eastern Standard Time. We must send this out Tuesday, March 10 to assure it gets there on time.
*Tuesday, March 31 - Plan books are due at national and to Beverly Ingle in Houston by 5 p.m. EST. That means we must mail it prior to this date to assure they get there. We must send 11 copies to Beverly Ingle, at Guerra DeBerry Coody, 122 E. Houston St., San Antonio, Texas, 78205. Let's get moving on this.
We must also send 1 copy and our plan book to Monika Ellis at AAF, 1101 Vermont Ave, NW Suite 500, Washington DC, 20005
*Wednesday, April 8 - The TAMUK 2009 AD Team list of presenters is due to nationals and to Beverly Ingle at 5 p.m. EST, April 8.
Lots of work guys y gals...we need to start writing, proof and get the plan book moving. We also need to start shooting and recording TV and radio ads. Those of you in charge of these different duties know who you are . . . .START!
*Friday, March 13 - Team roster is due at national, 5 p.m. Eastern Standard Time. We must send this out Tuesday, March 10 to assure it gets there on time.
*Tuesday, March 31 - Plan books are due at national and to Beverly Ingle in Houston by 5 p.m. EST. That means we must mail it prior to this date to assure they get there. We must send 11 copies to Beverly Ingle, at Guerra DeBerry Coody, 122 E. Houston St., San Antonio, Texas, 78205. Let's get moving on this.
We must also send 1 copy and our plan book to Monika Ellis at AAF, 1101 Vermont Ave, NW Suite 500, Washington DC, 20005
*Wednesday, April 8 - The TAMUK 2009 AD Team list of presenters is due to nationals and to Beverly Ingle at 5 p.m. EST, April 8.
Lots of work guys y gals...we need to start writing, proof and get the plan book moving. We also need to start shooting and recording TV and radio ads. Those of you in charge of these different duties know who you are . . . .START!
Monday, March 9, 2009
Field Work at Mile Marker 113
Three team members - Tania, Melinda, Edwin - and I (Dr. Manuel Flores) travelled to Mile Marker 113 just south of San Antonio on Interstate 37 to do some field work and continue our survey with potential spring breakers. While there, we teamed with the Texas Department of Transportation (TxDOT) to distribute information about the dangers of alcohol abuse and binge drinking. During the two hours we were there, more than 50 potential spring breakers showed up and all completed our survey. We distributed our binge drinking brochure and displayed our poster (which had some misspellings but was very effective). Except for an unfortunate accident suffered by the professor, everything turned out fine.
Subscribe to:
Posts (Atom)
